FAQ

WHAT IS THE VIDEO PRODUCTION PROCESS LIKE?

Before getting anywhere near a camera or an edit suite we like to sit down with you, learn all about you and together define what it is you need from video. Some of the questions we might explore (varying by service) are: who is your target audience? How long will the event be? What platforms do you want to publish on? What are the key messages you want to communicate? etc. From there we’ll create a video outline and/or detailed script, confirm budgets and arrange any filming dates. Once we’ve captured all the footage we’ll get to work on the edit, crafting the footage into a coherent narrative and adding graphics, titles and music as appropriate, and we’ll keep you informed at every step of the process.

WHY DOES SHOOTING VIDEO TAKE SO LONG?

Shooting quality content is an art. It’s hard, and it takes a lot of time and patience. For example, while shooting of Eyes Wide Shut, Stanley Kubrick asked for 97 takes of Tom Cruise walking through a door before he was satisfied!

WHY ARE VIDEO CREW RATES BROKEN DOWN INTO FULL DAYS AND HALF-DAYS? WHAT IF I ONLY NEED 1 HOUR?

In our industry, half-day and full day rates are standard. On any shoot, our crews put in a considerable amount of time developing a shot list, checking off shoot logistics, preparing equipment, transporting gear and setting up. Every shoot is a 4-hour commitment, minimum.

WHAT’S THE DIFFERENCE BETWEEN HIGH DEFINITION AND ULTRA HIGH DEFINITION (AKA 4K)?

High-definition video (HD video) refers to any video system of high resolution and most commonly involves display resolutions of 1920×1080 pixels, whereas a 4K UHD has a considerably higher resolution than 1080P HD video. 4K refers to a TV resolution of 3,840 x 2,160 pixels. That’s four times as many pixels than in a full HD TV, a total of about 8.3 million pixels. Having so many pixels means a higher pixel density, thus a clearer, better defined picture.

What software do you use? What cameras?

Premiere Pro for editing and Adobe After Effects for graphics. As for cameras, we use whatever it takes and strongly believe in the old adage, “It ain’t the car, it’s the driver.”

SO, WHAT WILL IT COST TO PRODUCE MY VIDEO?

It’s tough to say without knowing the details of your production such as: whether we’re filming in one location or several; how long we need to allow for filming and how large a crew we need; how complex the edited video is (e.g. involving animated elements); whether we’re producing a single video or several related videos. Professional video pricing varies depending on the required service. Pricing moves upwards very quickly with the addition of scripting, voice over, multiple shoot locations, animated graphics and custom music.

IS THERE A “COST PER MINUTE” RULE FOR VIDEO?

If you insist on having a way to calculate your project; Industry standards have suggested that you budget $1000 per minute at a minimum. However, since every video is different, it’s impossible to use this as a metric in all cases.

WHO OWNS THE FOOTAGE YOU SHOOT FOR ME?

When we are hired to produce a project for our clients, our clients own full rights to all FINAL and FINISHED video projects produced by Talelli Production. As for Raw Footage: A lot of pre-production work and creative planning can go into a shoot and that work is worth something in the form of the raw footage. If the client wants to use it for another project with us…GREAT…there’s certainly no charge for that. But if they want to take that footage to another entity and cut something different with it, there’s certainly some sort of charge for providing that footage. The following rates for raw footage apply: $1000/day of footage with rights fully granted to purchasing client AND – $250/Memory Card

WHAT IF I’M NOT HAPPY WITH MY VIDEO?

Of course, we want you to be 100% satisfied with the final product. If for whatever reason this isn’t the case, please contact us straight away and we can talk through your options – we’re happy to go the extra mile to make sure the final video is exactly what you need.